It's "Extra" Mustard Week at Project 3.18!
But what...does that mean...?
Hi everyone, before we tell you about a big week here at Project 3.18, we have some exciting news:
This week, Project 3.18 is “Featured” on Substack’s homepage and in the app!
A few weeks ago, one of our pieces was featured in the “Substack Reads” email, and now this! We are honored, grateful, and eager to pay it forward, to you, our readers.
Hearkening back to our Announcement post, we hereby declare this to be “Extra” Mustard Week at Project 3.18, and as such we have three Baseball Stories for you, stories we’ve been dying to tell since we first imagined writing this newsletter.
Here’s what you can look forward to:
TODAY: “The Plane!” — a standalone piece about air assault at Dodger Stadium. This is our pick for the wildest story in modern baseball history and honestly we were planning on saving this one for at least a year, but thanks to Substack, you get it right now—it’s right there in your inbox. We’ll add a link at the bottom, too.
Tuesday, March 12: “Good Legs and Guts” — a tale of ballpark promotions, fashion fads, and baseball’s remarkable capacity to absorb both the good and bad of its cultural context.
Wednesday, March 13: “65 Seconds; Part 1” — the story of a 1988 incident when Pete Rose, as manager of the Cincinnati Reds, shoved an umpire and was subsequently accused of (and punished for) inciting the fans at Riverfront Stadium to act out. We break down one minute of conflict, the events that led to it, and the questions of responsibility and legacy that came after.
And then we collapse into a heap, at least until Monday, March 18, when we’ll resume our usual once-a-week publishing schedule.
A Request
This week is and a fantastic opportunity to build our reader community and we’re ready with some fantastic stories, if we do say so. With that said, if you’ve been meaning to send this Substack to someone, a relative, a co-worker, someone you know who lives or loves baseball or is interested in fun, well-researched, long-form, historical non-fiction (whew!), we would be so super-grateful if you could share Project 3.18 with them this week:
They will thank you, and so will we!
We’re also using taking this moment to update our tag line and add a little more description to our work here at Project 3.18. This is now live but here it is, to save you a click:
“Remembering when baseball didn’t go as planned, and looking at history and culture through the lens of the national game.”
So with this mission in mind, please enjoy “The Plane!” We recommend reading this one while indoors or otherwise under cover.
NOW: The Plane!